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The New Trend In Travel – “Bleisure Travel”

What The Heck Is “Bleisure Travel”??

“Bleisure” is on the rise and it’s one of the biggest trends in business travel.

Blending work travel with leisure travel is one of the best perks of traveling for work. It helps save on vacation costs and creates a better work-life balance for travelers, and the concept is growing by leaps and bounds.

“Bleisure” is when an employee tacks on days to a business trip and turns it into a vacation. The rise of “bleisure” – where travelers mix their business trips with leisure time – is allowing workers to save money and transform what can be an inconvenient trip away into a pleasurable stay.

New research shows that workers in general, and millennials in particular, are increasingly blending business travel with leisure activities, with nearly one third citing their desire to explore new destinations as the number one reason to do so. And…. business travelers of all ages clearly believe that bleisure travel helps them maintain a healthier work-life balance.

For business travelers, the benefit of bleisure travel is on of the biggest perks and helps establish and maintain a better work-life balance. Those who engage in bleisure travel are significantly more likely to be satisfied with their quality of life (93% vs. 75%) as well as their work/life balance (87% vs. 64%) while on the road than non-bleisure travelers.

Bleisure travelers are also more likely to prioritize self-care on the road, including following a healthy diet and exercising while away on business.

There seems, however, to be only one disadvantage to this trend. Many bleisure travelers have said they avoid telling others about taking time for fun while traveling for business. But, this stigma may be changing, as many bleisure travel enthusiasts take on managerial and director roles, they are encouraging their staff to enjoy and combine leisure time with business travel. According to a national survey, 76% of bleisure-traveling bosses and supervisors report encouraging their teams to take time for themselves while on business trips.

While bleisure travel is the best and trendiest perk to encourage a healthy work-life balance for leisure travel, making things simple on the road is another major benefit.

The overall benefit is two fold, if you have a happy employee, they will perform better in the workplace and better performance is good for the company. Consider making your next business trip a Bleisure Trip!!




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